Consultant and Founder
Susanne is a passionate and pragmatic business development specialist in the legal sector and beyond. After working in house as BD and Marketing Director and externally as consultant and coach, for 24 years she has a deep understanding of the nuances and intricacies of working with partnerships to achieve their BD goals.
Susanne started Pugsley Sidwell Business Development or “PSBD” in 2009 after ten years working in house in law firm marketing and business development for a range of firms from Global UK headquartered, US firms, National firms and Regional firms so her range of experience spans the very large to the very small and can adapt and tailor any services to fit any size or requirement.
She is known in the sector as a fixer of problems, a true change manager who has helped many firms and individual partners in both the law and accountancy to create workable strategies to realize their business development and marketing goals.
Susanne is a judge for the Managing Partner Forum awards and the London Regional Board Director the PM Forum.